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Our Strategy

More than five billion subscribers constitute the massive global mobile market which can be engaged in humanized, intriguing interaction through Mobile Dialogue. Thus, there is enormous growth prospect for C/dialogues if we effectively utilize our specialized Mobile Dialogue expertise and cross & after sell innovative ideas and applications at a global spectrum.

Our primary strategic objective is to establish ourselves as a leading provider of Mobile Marketing solutions in a rapidly growing and continuously evolving global environment, by expanding in carefully selected markets. Our valuable partnerships along with the employment of supreme business approaches and the provision of an innovative and differentiating range of products offer us a unique strategic asset for accomplishing our strategic objective.

We aim to achieve the targeted levels of organizational performance using our commercial and technological know-how as well as our strong business relationships. In particular, the core elements of our strategy include:

  • Focusing on existing tested and lucrative Mobile VAS products, while avoiding areas in which profit margin has limited potential.

    Hence, our intention is to undertake campaigns which have the required potential to yield the optimum profit for both our partners and us.

  • Utilizing our strong relationships with our business partners so as to create stable revenue streams by adopting a project iteration strategy for each targeted market.

    We value the significance of our partners’ input collaboration in achieving our goal while we plan to build a strong presence by conducting carefully designed recurring campaigns for each market we enter.

  • Constantly designing, developing and evolving highly sophisticated technological infrastructure.

    Our primary aspiration is to continuously create novel technological tools so as to exceed industry technological standards of innovation and excellence in an increasingly complex and demanding global market.
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